IASH suspends member for code infringement
Code of Practice further tightened to protect advertisers IASH closes the 'blind buy' loopholeVisit Flaremaker.com to manage your own feeds

Mobile internet penetration hits 12.9 percent in the UK
According to research by Neilsen Mobile, ‘mobile internet has reached a ‘critical mass this year’.Visit Flaremaker.com to manage your own feeds

New study suggests online advertising is the biggest driver of brand engagement for retailers
IAB research shows online ad spend achieves 40% of the communications effect within the media mix for retail brands. Online, press and TV are the strongest drivers of brand engagement within this market.Visit Flaremaker.com to manage your own feeds

YouTube user details handed over to Viacom
YouTube has been forced by the US Supreme Court to supply Viacom with user data.Visit Flaremaker.com to manage your own feeds

62% of consumers prefer in-game advertising
Dynamic advertising in video games has a considerable impact on brand awareness according to new research.Visit Flaremaker.com to manage your own feeds

IAB Seminar - Ad ops demystified - Wed 6 Aug
Ad operations, it’s the heart of our business and a world filled with complications. Over recent months significant developments have been made to improve the running of online advertising, such as online booking and trading systems, advertising standards, late creative policy, under and over delivery and internet advertising sales houses. Visit Flaremaker.com to manage your own feeds

IAB Affiliate workshop: getting started - Wed 13 Aug
In conjunction with the IAB’s Affiliate Marketing Council this workshop seeks to give delegates practical hands on experience on several key areas needed to run an effective affiliate marketing campaign.Visit Flaremaker.com to manage your own feeds

IAB Workshop - The secret to email marketing - Wed 20 Aug
Email marketing is a key tool for marketers looking to connect with their target audience in a highly cost effective and flexible manner, however they are easy to send but much harder to get right. This essential session will be a practical guide to executing effective email marketing campaigns, invaluable to advertisers and agencies alike.Visit Flaremaker.com to manage your own feeds